Legacy and influence

Barbie has become a cultural icon and has been given honors that are rare in the toy world. In 1974, a section of Times Square in New York City was renamed Barbie Boulevard for a week. The Musée des Arts Décoratifs, Paris at the Louvre held a Barbie exhibit in 2016. The exhibit featured 700 Barbie dolls over two floors as well as works by contemporary artists and documents (newspapers, photos, video) that contextualize Barbie.

In 1986, the artist Andy Warhol created a painting of Barbie. The painting sold at auction at Christie's, London for $1.1 million. In 2015, The Andy Warhol Foundation then teamed up with Mattel to create an Andy Warhol Barbie.

Outsider artist Al Carbee took thousands of photographs of Barbie and created countless collages and dioramas featuring Barbie in various settings. Carbee was the subject of the feature-length documentary Magical Universe. Carbee's collage art was presented in the 2016 Barbie exhibit at the Musée des Arts Décoratifs, Paris in the section about visuals artists who have been inspired by Barbie.

In 2013, in Taiwan, the first Barbie-themed restaurant called "Barbie Café" opened under the Sinlaku group.

The Economist has emphasized the importance of Barbie to children's imagination:

From her early days as a teenage fashion model, Barbie has appeared as an astronaut, surgeon, Olympic athlete, downhill skier, aerobics instructor, TV news reporter, vet, rock star, doctor, army officer, air force pilot, summit diplomat, rap musician, presidential candidate (party undefined), baseball player, scuba diver, lifeguard, fire-fighter, engineer, dentist, and many more....When Barbie first burst into the toy shops, just as the 1960s were breaking, the doll market consisted mostly of babies, designed for girls to cradle, rock and feed. By creating a doll with adult features, Mattel enabled girls to become anything they want.

50th anniversary

In 2009, Barbie celebrated her 50th birthday. The celebrations included a runway show in New York for the Mercedes-Benz Fashion Week. The event showcased fashions contributed by fifty well-known haute couturiers including Diane von Fürstenberg, Vera Wang, Calvin Klein, Bob Mackie, and Christian Louboutin.